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Some Facts About Mobile Devices, Including Smartphones

• Wireless phones are among the fastest growing consumer products in history. (Source)

• Gartner expects US sales of smartphones to grow from 67 million in 2010 to 95 million in 2011, and become the highest-selling consumer electronic device category. (Source)

• Morgan Stanley Research estimates sales of smartphones will exceed those of PCs in 2012. (Source)

• At the end of December 2009, Canadian wireless phone subscribers numbered 22.8 million. (Source)

• Together, Canada's wireless carriers now offer coverage to more than 99 per cent of Canadians. (Source)

• 75% of Canadian households have access to a wireless phone. (Source)

• Half of all phone connections in Canada are now wireless. (Source)

• According to Industry Canada's Consumer Trends Update (Winter 2010), "A majority of Canadians today have access to a mobile phone; in fact, some have access to more than one, and a growing number even rely exclusively on wireless telephony. Recent models integrate voice communications with various non-voice functions, such as reading e-mail, viewing videos, accessing the Internet, and using geo-location data."

• People in the age group of 25 to 34 years use Smartphones the most - a whopping 29%. The second major users of Smartphones are in the age group 35 to 44 years. (Source)

• According to Industry Canada's Consumer Trends Update (Winter 2010), "Smartphones are multifunction devices with advanced operating systems . . . that can run applications (apps), much like on a computer. Apple's launch of an applications store is having a transformative impact on the wireless industry and consumers' use of their cellphone: 'Consumers are taking to apps and Apple has led the way.' (LaSalle 2008) The number of programs available worldwide on Apple's App Store has grown to more than 85,000 as of September 2009 (reported in Reisinger 2009)."

• According to figures for 2010 released by Gartner, smartphones accounted for 297 million (19%) of the 1.6 billion mobile phones sold that year. That's 72.1% more smartphone sales than in 2009. (Source)

Specializing In Websites
For Mobile Platforms!

Even if you already have a website, we can create and host a parallel version that displays perfectly on mobile devices such as smartphones!

We Design Distinct Websites For Smartphones

Web designers are presented with new technological challenges these days, but few rise to the occasion. We do!

Did you know that designing websites for mobile devices requires the use of special code presented in a unique format?

How many times have you been unable to view your favourite restaurant's website on your smartphone? Perhaps the text was too small. You might have been prevented from viewing the website at all!

That's because many web developers have not kept up with the demands presented by the exponential increase in mobile device popularity.

Conventional websites can shut out mobile device users. Not ours!

The most urgent issue is that the Internet has been effectively forked into websites that use Flash and those that don't. Apple iPads, iPhones iPod Touches and many other brands of mobile devices will not play Flash, so websites that are Flash-based or that have Flash landing pages completely shut out a growing segment of their potential clientele. Our solution: Replace Flash with universally accessible alternatives.

Conventional websites don't render properly, making them impossible to see on small screens. Not ours!

Another issue is that very few websites display well on small screens. Our solution: Provide a parallel web version in a format that is designed especially for small displays.

What Makes Us Different?

We pride ourselves in being among the first to create cross-platform websites compatible with both regular computers and smartphones

Even if you already have a website, we can create a parallel version that displays perfectly on mobile devices such as smartphones!

We strive for the following in our cutting-edge web designs:

Complete cross-browser and cross-platform compatibility (Windows, Mac, Mobile);

• Automatic detection of mobile devices that instantly redirects visitors from the main site to a parallel version designed just for them;

• Adoption of new standards and technologies as they become available;

- Support for and adoption of open web standards including HTML5, CSS3 and JavaScript as the technologies develop;

- Replacement of all Flash with alternatives such as H.264 video and jQuery that are compliant with Apple and other mobile devices;

• CSS page layout with adherence to high CSS coding standards;

• Separate web traffic statistics for main, iPad and Mobile versions of websites (weekly email reports);

• Complete management of subscriptions to and sending of email marketing campaigns about events and/or changes (with frequent stats reports);

• Quick posting of new and revised content;

We Will Soon Offer Text Message Marketing - New to Canada!

Some Facts About Text Message Marketing

• Industry Canada reports that "the prospects of direct mobile marketing to consumers are viewed as promising: 'The fact that we now carry media-centric devices that deliver an "always on" and an "always on us" experience, makes the possibilities for marketers seem almost limitless.' (CMA 2008, p. 7)

• Canadians send 100 million text messages per day. (Source)

• According to a Harris/Decima report (2008), 44% of Canadians can send or receive text messages on their mobile phones while only 11% can send or receive e-mails on these same phones.

• The 3 most prevalent attitudes regarding mobile media use are:
– Makes life easier (getting store information, location, product availability)
– Saves money (downloading coupons, price comparison, sale/promo notice)
– Brand information (product information/reviews, notice of new product, viewing ads). (Source: Sympatico.ca MOBILE Survey)